PPC management firms assist businesses in creating and maintaining effective online advertising campaigns on a â€śpay per clickâ€ť basis. This includes pay per click networks on Google and in social media.
Local pay per click management firms help small and regional businesses focus on the markets that are relevant to them by producing ads which target specific markets with detailed and tailored messages and tracking.
Google PPC management companies develop advertising campaigns which are served through Googleâ€™s â€śAdsâ€ť platform. This often includes both search and display network ads alongside different targeting strategies.
Retargeting companies help businesses get a second chance at bringing in a buyer. They produce campaigns which place web visitors into an audience and cater ads in order to drive the buyer back to their website.
Bing PPC management companies focus on targeting Bingâ€™s popular and value-focused ad platform. They produce campaigns for budget-conscience advertisers looking for specific relevant audiences.
Pay for performance PPC companies offer PPC management solutions on a performance basis ensuring that their clients are only paying if and when performance is achieved based on the performance being achieved.
Social media advertising firms help businesses reach their market audience through the use of common social media channels. Their targeting helps grow their social presence in addition to their lead generation.
Businesses often rely on LinkedIn advertising companies to help them reach motivated professionals either to offer a product/service or to find their best fit hires through the popular social network.
Facebook advertising companies specialize in helping businesses find their buyers through one of the largest social network. Facebook offers exceptional targeting and tracking for businesses looking for value.
Twitter advertising firms assist brands with reaching wider audience through the often visual and concise nature of the social platform. They build and maintain campaigns which increase social value and brand reception.
Pinterest advertising companies help businesses market products through the visual nature of the social network. These firms target key influencers and audiences through advertising and smart marketing.
YouTube marketing companies target the popular video platform to help bridge the divide between consumers and brands which offer relevant products and services based on the type of content being served.
Landing page optimization companies give their clients the competitive edge by offering a service to identify potential issues with a landing page in order to test different variations to determine the best performance possible.
Conversion rate optimization companies work with businesses to improve their sales by analyzing the sales cycle and the conversion process to identify holes and find more effective ways to close a deal.
Media buying and acquisition companies work to provide promotion for their clients through connecting their brand with human interest stories and presentations on traditional and online media channels.
PPC ad optimization companies focus on identifying underperforming ads in different digital advertising ventures and determining the best approach to produce an advertisement which will achieve optimal performance.
Contextual advertising companies offer in-text advertising solutions that target readers based on the type of content they are reading, the context of their visit, and a profile made for the user from the contextual network.
PPC auditing services provide pay per click account managers with a full analysis and audit of an existing campaign to give them feedback on how to improve the campaign and which areas are underperforming.
Call tracking software offers online advertisers with the opportunity to track the source of their phone calls. Each ad for each campaign is offered a different phone number to be able to accurately track the source.
Pay per click automation software provides campaign managers with various tools to help them automate the creation and optimization of pay per click campaigns across different networks including Google and Bing.
Mobile advertising companies offer access to ad networks which either include or exclusively target mobile users. Mobile advertising encompasses all aspects including mobile web ads and in-app advertisements.
Display advertising companies focus on assisting businesses in finding banner ad placement for their brands based on the type of audience they are looking to target and the marketing budget they have devoted to it.
Pay per click bid management software enables campaign managers to automatically adjust their bids on different keywords and ads based on a unique set of rules, reducing human involvement and error.
Remarketing companies give businesses an edge in trying to win repeat business through targeting email advertisements and other communications based on a clientâ€™s history with the business.
The JumpFly team is proud of their reputation, and looks forward to many more years of providing the best PPC management available. On top of their reputation, JumpFly works month-to-month and offers a money back guarantee, again showing their commitment to value, and relent...
DMA knows business and what it takes to reach higher levels of success. As a full-service marketing agency, DMA creates efficiencies for your organization by taking your entire project from start to finish for faster results and reduced costs. As your goals are met youâ€™ll ...
Get Found First specialises in BIG Pay-per-click management. With Get Found First’s experience managing millon dollar plus accounts they will leverage a Huge ROI out of the most stubborn campaigns. Get Found First uses tried and true marketing practices adapted to the ...
Ignite Digital is a Canadian Digital Agency. We are proud to be Canadian and 100% Canadian owned. We currently provide digital solutions for medium to big brands. Our solutions combine content marketing, social media (community managers), SharePoint Website development, ente...
Through the research our team has conducted, we have identified a consistent increase in how companies allocate their marketing budgets. More companies are assigning parts of their marketing budget towards online advertising campaigns in order to take advantage of a growing audience of always-online web users. With mobile technologies becoming prevailent, it is becoming important for marketing companies to extend their budgets to account for online marketing.
We believe interactive marketing, campaigns consisting of different ways to communicate with an online audience, will become increasingly critical for many business to obtain new customers.
There are a number of different approaches companies may opt to take in order to reach an online audience. Pay per click engines like Google Adwords are expected to continue to grow as they expand technologies to allow for finer targeting controls. Online retail companies allocate a large portion of their advertising budget towards online shoppers which use search engines in order to find what they are looking for.
Social media channels are becoming another avenue for marketers to target a growing audience of always-connected web users. With mobile becoming a dominant method of accessing the Internet, we expect mobile digital advertising to become a major channel for most advertisers.
Due to the nature of our evaluation process, the companies featured in our rankings are agencies which are more likely to produce a positive result for their customers. Upon performing additional research, we have found that the agencies we recommend have a tendency to produce a higher return on their client's pay per click and online advertising investment.
The PPC management companies featured in our rankings page are often selected due to their experience in producing exceptional advertising campaigns. It is important to understand that performance is also impacted by the budget of a campaign in addition to the type of audience the company targets among other variables.
Businesses are often looking for new ways to reach an online audience. While some companies opt to build their own in-house PPC management team or professionals to manage their campaigns, a lot of companies opt to hire an experienced PPC management company.
PPC management agencies often have a competitive edge when compared to an in-house team of PPC managers. PPC management companies often have access to a wide variety of tools for bid automation, reporting, and analytics which give them more information and better ways to automate the creation and optimization of a pay per click campaign. In addition, PPC management companies may be more apprised of newer or more niche PPC engines.
Online advertising can be a significant long-term strategy for online retailers and other businesses. For companies in the entertainment and healthcare industries, it can take time for a campaign to display the desired results in part due to how different PPC engines work and often due to when the campaign begins in a calendar year.
There are a number of elements at play when determining when to expect to see a return on an advertising investment. These elements include how long it takes to convert a lead into a client, how much time it takes to make a profit off of a single sale, and how aggressive the campaign is in comparison to those competing over the same audiences.
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