• Major Clients: 24/7 Travel Insurance, Ordnance Survey, Leaders, easyBus.com, easyCar.com
  • Year Founded: 2001
  • Fulltime Employees: 26 - 50
  • Active Clients: 200+
  • Client Retention Rate: 98%
  • Revenue: $1 million - $3 million
  • Pricing: Mid-level prices for the average marketer
  • Primary Services: Pay Per Click Management
  • Social:
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Key People at Vertical Leap Ltd.

Matthew Hopkins - Managing Director
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Gina Bray - Sales Director
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About - Vertical Leap Ltd. Vertical Leap was founded in 2001 to combat poor quality, low-value and downright cowboy search engine marketing. Following a bad experience with a search engine optimisation company, Matt Hopkins decided the industry could do better and search engine marketing customers deserved more…and Vertical Leap was born.

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The company was created to provide top quality search engine optimisation services that would deliver tangible, repeatable results for customers. Transparency in working practices and communication rapidly established us as a trustworthy and effective choice for businesses promoting their products and services online.

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Until 2008, we focused solely on delivering SEO services for small and medium sized businesses and large enterprise customers. In 2008 we brought in a highly talented team of pay per click (PPC) experts to expand our search marketing services.

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Between 2008 -2009 we recognised a shift in the industry that was beginning to place a higher value on website content as a factor for search engine visibility and rankings.  In 2010 we hired a team of professionally trained journalists and launched our own portfolio of content marketing services. These services boost the impact of search marketing campaigns, enhancing search engine and customer appeal whilst building industry credibility and reputation.

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As the use of Social Media has grown we’ve developed ways to harness social reach to improve search engine results; intelligent use of content and paid advertising via LinkedIn, Facebook, Twitter and Google+ enable businesses to increase the awareness of their products and services in a more informal and personal way.

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In 2011 we originated the term ‘Content-driven Search Marketing’ to describe our joined up, progressive approach to search.

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