Edition:
-
United States
Popular Countries:
All Countries:
-
View Best Small Business PPC Companies
View rankings of the best PPC firms:
-
View Best Enterprise PPC Companies
View rankings of the best enterprise PPC firms:
-
View Best PPC Software
View rankings of the best PPC software by category:
- Submit Your Company
Last Updated March 1, 2024
-
Major Clients:
Confidential
-
Revenue:
Under $250,000
-
Year Founded:
2011
-
Pricing:
H
-
Fulltime Employees:
3
- Primary Services:
-
Active Clients:
35+
-
Client Retention Rate:
92%
-
Major Clients:
Confidential
-
Year Founded:
2011
-
Fulltime Employees:
3
-
Active Clients:
35+
-
Client Retention Rate:
92%
-
Revenue:
Under $250,000
-
Pricing:
H
- Primary Services:
-
Secondary Services:
-
Social:
About - Seo Company Edinburgh
Jonathan Harrison, Founder
Top Floor, 6 Bridge Street | Scotland, United Kingdom, 57Pulling All Your Efforts Together To Gain Benefits - Infaweb Limited
rn
Welcome to SEO Company Edinburgh, the place to find experts in search marketing. Search engine optimisation is a method of helping improve your listings in the search engines (mainly Google, Yahoo and Bing as they are the largest 3 and take up the vast majority of the market share.) By improving your rankings for words people are searching for you will improve the amount of traffic you are likely to get, and paying customers.
rn
rn
We are based in Scotland and if you need help please contact us or check out our portfolio page.
rn
What's Involved?
rn
There are two main parts to SEO and they are; onsite and offsite.
rn
rn
Onsite - this is all to do with your website and the changes you can directly make to it. The aim of this is to make your website as easy as possible for the
rn
search engines to read. If they read it correctly they will be able to list it in the search engine results correctly.
rn
rn
Onsite SEO involves looking at;
rn
rn
Keyword research
rn
URLs
rn
Navigation
rn
Page structure
rn
Keyword placement
rn
Website structure
rn
Site map
rn
Robot.txt
rn
Code validation
rn
Content
rn
Etc.
rn
rn
Offsite - this involves increasing the amount of one way links to your
rn
website. For the search engines to decide which website to put number one, two,
rn
three etc it has to a have logical structure to say which site is the most
rn
important for that search term. It does this by looking at how many different
rn
websites link to your website, so the more you have the better you rank. (This
rn
is very simplistic but gives you an idea of how it works.) Links can be built in
rn
many different ways and there are pitfalls and problems to be aware of.
rn
In house?
rn
One of the most time consuming things in the world of search engine optimisation is research. This is a continual task ensuring that you are keeping
rn
up-to-date with the latest changes in the search engines so you can react to them when needed. If you are only optimising for one website then there are allot of research costs that will be assigned to one site, where as if you employ a company they can spread this research cost so you don't have take
rn
the impact of it.
rn
rn
The second reason to employ a company is because it does not take a full time SEO consultant to optimise a lot of websites. So if you employ an expert to come into your business and optimise your website on a full time basis they will spend 1/3 of their time researching, 1/3 of their time suggesting alterations to your website and building links and the other 1/3 of their time doing something unrelated. If they do too much (for example create too many links in one hit) your website will be penalised by the search engines and your efforts will be lost.
So what you need is an expert like Jon Harrison (me) from SEO Company Edinburgh to come in and help you :-).
rn
rn
Some Benefits
rn
Increased traffic from search engines
rn
Lasting results
rn
Increased traffic from other websites
rn
Increased traffic from social media
rn
Improved visibility of your brand
rn
Competitor analysis
rn
Online analysis to monitor progress and online activity
rn
Online focus to help push your company in the correct direction
rn
rn
When looking into this it is normally fairly easy to see how/when you will receive your investment back. It is possible to see what people are searching
rn
for and the quantity of searches that take place. Because of this you can take an educated guess at how long it will be to get your investment back. This is
rn
largely due to it mainly being upfront work with continual improving results.
rn
rn
If this is done correctly the majority of the work is done over the first twelve months and then improved on after that. So the first two hits in finance
rn
are on initial onsite optimisation and then a link building project possibly lasting twelve months. After these initial costs there is only a small amount of
rn
maintenance to sustain your rankings (which can be done in-house). If you don't have any internal resource then you also need to allow for content generation and developer costs which are ongoing.
rn
rn
Unlike pay per click advertising, banner adverts, website advertising and traditional offline marking you get lasting results from natural listings (natural listing are the results you get in the main body of the engines, not the sponsored links that may exist at the top, side and/or bottom of the page).
rn
rn
If you need assitance please contact us or check out our Freelance SEO Edinburgh page. At SEO Company Edinburgh we love a challenge!
rn
Infaweb Ltd - Blog & Information
rn
What Is The Tone Of Your Content?
rn
When creating content for a business tone of voice is extremely important; not only does it help you stand...
rn
The Backlink Profile Trigger Points!
rn
An interesting topic and one that always generates difference answers and views. Why? Because no one really has th...
rn
The Importance Of Content on A Webstie -Yes That Topic Again...
rn
Yes I am talking about content, like the other 10,000 SEO people in the world but really you need to pay attenti...
rn
The Psychological Impact Colours Could Be Having On Your Landing Page
rn
The psychology of colour is sometimes deemed completely unscientific with no verifiable data to back up it...
Seo Company Edinburgh Reviews
Helpful (0)
James
1 contributions
0 helpful votes
Overall Feedback:
We approached Alba when setting up BreezeTech, a London-based tech support & repair service. Our requirements were to partner with an SEO agency that is flexible and responsive to our needs as a growing company. Since working with them a year ago, our experience has been fantastic. Alba are very knowledgeable about SEO best practices and have helped us make numerous changes to our site in order to optimise it for organic visibility. We are also extremely pleased with their management of our social media across a variety of platforms. We look forward to working with Alba to take the business to the next level.
Seo Company Edinburgh Competitors and Alternatives
Request a quote from
Seo Company Edinburgh
Email Us
Our team would love to communicate with you and generally responds within 24 hours.
Our Partners
become a partnerCopyright 2024 © topppcs.com. Use of this website constitutes acceptance of Terms & Conditions | Privacy Policy | Legal Disclosure
Seo Company Edinburgh
Edit the information in your page, add photos, answer reviews, and more.