Just because your website looks great does not mean anyone will land on it to look at it!
That's where "search engine marketing" comes in. To get any real chance of someone clicking through to your website you need to get ranked in the the top three or four of the websites listed in the Google search results.
In fact, you can expect 50% of people to click on your website if you are top-ranked on the 1st page (hence our name 1stPageProphets). That means 50% of the leads are going to your website and the other 50% are going to the huge list of websites on the rest of the next pages (often hundreds of pages)