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November 11, 2011 3rd Annual Mobile VAS Summit 2011 ,
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November 11, 2011



November 11, 2011


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“Profiting in mobile VAS through ground-breaking strategies, compelling content and innovative business models”

11th November 2011, Shangri-La Hotel, New Delhi, India

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Key Themes Discussed at this Summit:

•    Examining what type of innovative services to be offered for most appealing Indian customers.
•    Value plan for 3G enabled MVAS for successful penetration in rural places of India.
•    Update on market strategies to inspire user on using the advanced data services.
•    What are the untapped sources for mobile content and entertainment in India – taking MVAS in India to next level of growth.
•    Analysing various revenue generating models like mobile games, location tracking, mobile banking, mobile advertising and their content security related issues
•    Successful innovative strategies for future of Mobile TV, Internet, Apps & More
•    Examining the opportunities in Cloud based MVAS, the next big revenue driver in Asia
•    Examining the worldwide trends in MVAS and the implications, lessons to be learned for India.
•    Examining the role of mobile operators in delivering the mobile content and their relationship with third party content providers.
•    How MVAS has been used as a tool for improving customer and the brand loyalty.
•    What are the roles of vendors – who need to understand what features service providers need and tune themselves in the Indian environment.
•    Identifying the major expectations of handset manufacturers for introducing the innovative MVAS to the industry.  
•    Identify right customer matrix for converting low-end VAS services users into high end users 
•    Explore effective marketing strategies for upgrading customers from traditional VAS services to modern MVAS usage
•    Maximizing revenue of your location based services through intelligent segmentation methodologies
•    Examining the current regulation of mobile VAS market in India
•    How is the future for the mobile vas industry: a vision for 2015
•    Be part of a major networking opportunity

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