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July 7, 2009 Google Analytics Seminars for Success Edmonton
Conference Details

Begins:

July 7, 2009

 

End:

July 8, 2009

 

Conference Location:

10910 104 Ave NW, Edmonton

 
Conference Organizer

Conference Organizer:

 

Contact Person:

Mangold Sengers

 

Phone Number:

650.318.3861

 
 
Overview

DAY 1 – GOOGLE ANALYTICS USER TRAINING
? Introduction to Web Analytics
? About Google Analytics
? Google Analytics Interface Features
? Sharing Google Analytics Reports
? Customizing the Dashboard
? Understanding Site Visitors
? Tracking Online Marketing Campaigns
? Using Site Content and Navigation Reports
? Understanding Goals and Funnels
? Introduction to Google Website Optimizer

DAY 2 – ADVANCED GOOGLE ANALYTICS
? Driving Business with Google Analytics
? Google Analytics Architecture Overview
? Advanced Segments and Custom Reports
? Using Filters and Regular Expressions
? Advanced Setups
? Setting and Configuring Goals and Funnels
? Ecommerce Tracking and Reports
? Introduction to Event Tracking
? Tracking Multiple Domains

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