ad:tech Sydney 2009Print this Page
March 16, 2010
March 17, 2010
Based in North Sydney, ad:tech has captured the attention of the Australian market place because of its commitment to furthering the digital landscape. The local team are passionate about digital, dedicated to working solely on events for the interactive industry. The team aims to be across the latest and greatest trends in the market and are focused entirely on delivering the best possible event experience for the interactive industry. They read, research, meet and connect with the digital marketing community 363 days a year (Christmas and Melbourne Cup Days excepted).
ad:tech is part of a global network that includes events and teams in San Francisco, New York, London, Paris, Singapore, China and Japan. The Sydney team has a constant dialogue with the global network; leveraging research, content and best practice to craft the highest quality events possible. And, within the global portfolio, the Sydney operation is considered to be a hothouse of innovation and commercial creativity having launched a number of initiatives that are now being investigated worldwide:
The ad:tech brain was a world-first for ad:tech. The brain is used to capture ideas, input, feedback and comment from the industry that we serve. Through the posts, polls and discussions that are generated on the brain we have been able to continuously improve all aspects of ad:tech Sydney including content, speaker faculty, format, sponsor and media relations. Be part of the discussion and share your suggestions today.
club ad:tech was launched to reward those who love ad:tech events and are passionate about the digital media market here in Australia and New Zealand. Membership is open to anyone who is truly interested in digital marketing and those who want to be kept thoroughly informed about what�s happening with local and international ad:tech content and activity.
ad:tech breakfast briefings
ad:tech has a great reputation for delivering high-quality content and networking to marketers in Australia and New Zealand and to quench the demand for more more more, in 2009 we launched the club ad:tech breakfast briefings. We held the breakfast briefings throughout the winter months and themes, topics & speakers varied according to what was happening and what was in the market at the time. The breakfast briefings were free to attend but we asked for a donation to our chosen charity at each event. In this, our first year of the briefings, we raised 1000s of dollars for charities across Australia.You can read about the breakfast briefings here. We�re looking forward to hosting more of these events in 2010.
ad:tech Sydney advisory councils
In order to ensure that ad:tech Sydney 2010 is closely aligned to the Australian digital media marketplace we�ve putting together the ad:tech advisory councils. The councils will represent different parts of the market and will be instrumental in guiding the conference content, speaker faculty and social media promotions for their topic area. Internationally ad:tech works with very senior advisory boards and boards of governors. Here in Sydney we want to get more hands on, really tie ourselves to the market and make sure we�re doing what the industry wants.